The concept testing research solution for your company’s new venture
We help you understand which concepts stand out and where others are lacking. Let our experienced team help you get to the ‘what’ and ‘why’, quickly and with confidence.
Gain deeper findings from concept testing
Make smarter decisions with smarter insights. Our platform is agile and obtains the depth of insights you need to ensure your concept checks all the boxes.
Bring your concepts to life
Test your new product ideas. Get user feedback where it’s most valuable- including images, video clips, messaging, and audio. Learn what keeps your audiences’ attention or what doesn’t resonate.
Find themes within your customer feedback
GroupSolver® aligns your audience with the concepts they like best (or worst). No matter what concept you’re evaluating, we help you get the data to make informed decisions.
Determine what ideas move the needle
Allow your customers to share their feedback in their own words. Understand customer buy-in, what concepts excite the audience, and what will ultimately bring you the largest ROI.
Get insights about your concepts in real-time
No more manually coding, organizing, and filtering. Sit back and watch the data automatically quantify itself and come together in an easy-to-understand dashboard. Oh so satisfying.
Listen to the voices of your audience at scale
No audience size limits the possibility of getting the most out of your research. We get you the best insights whether your audience is in the dozens or thousands without any added work. Phew.
Proven concept testing success
Discovering the right advertising campaign that works.
Choosing from several creative concepts for a new credit card marketing campaign, a credit union selected the one that resonated most with their target audience.
Read storyDriving packaged food sales with creative in-store displays and signage.
A packaged food manufacturer improved their in-store display and signage to move their products off the shelf faster.
Read story
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