Focus groups
Beyond the survey.
Into the conversation.
GroupSolver Focus Groups bring live discussions and async bulletin boards into the same platform as your surveys — with QuantQual™ screeners that find the right people and give moderators a head start before anyone joins the room.
No deck, no pitch — just the platform answering your questions.
Live
online or in-person discussions
Async
bulletin boards on your schedule
Global
available in many languages
QuantQual™
screeners find your best respondents
Two formats, one platform
The right kind of conversation for every research goal
Some questions need a live room. Others need time to breathe. GroupSolver supports both — and both start with the same survey data.
Live focus groups
Run real-time discussions online or in person with participants your QuantQual™ screener already identified as the most relevant voices. The moderator enters the session with survey-backed talking points — not a blank notepad.
- Online or in-person
- Real-time group discussion
- Moderator guide built from screener data
- Available globally, many languages
Async bulletin boards
When scheduling a live session is impractical — across time zones, busy respondent profiles, or topics that need reflection — bulletin boards let participants contribute on their own time over days or weeks.
- Participants respond on their own schedule
- Richer, more considered answers
- No timezone coordination required
- Moderated threads, structured prompts
QuantQual™ screener
Start with the right people. Walk in prepared.
Most focus groups begin with a screener questionnaire and a recruiter. GroupSolver starts with a QuantQual™ survey — one that both qualifies respondents and gives the moderator a quantified picture of what the group already thinks before the discussion begins.
How QuantQual™ worksFind your best respondents
QuantQual™ screeners score and rank respondents by relevance — so you recruit the people most likely to give you the insight you're after, not just whoever qualified.
Moderator prep built from data
The screener results feed directly into a moderator guide. You enter the session knowing which topics already have consensus and where opinions diverge — so you can focus the conversation where it matters.
Quant context for qual depth
When a discussion goes deep on a theme, the moderator can reference the screener data in the room — "our survey showed 70% of you agreed with X" — turning qualitative reaction into grounded insight.
What's included
Everything the conversation needs — before, during, and after
QuantQual™-powered recruitment
The same survey that screens participants also quantifies their attitudes. You recruit smarter and walk in with data — not just a list of names.
Online and in-person
Run sessions remotely with online participants or bring people together in person. The platform supports both formats with the same screener and moderator workflow.
Async bulletin boards
Multi-day, moderated discussion threads where participants respond in their own time. Better for sensitive topics, international audiences, or questions that benefit from reflection.
Global reach, many languages
Discussions available around the world and in many languages — so geography doesn't limit who you can talk to or what markets you can research.
Quantified screener results
Screener responses feed into the GroupSolver dashboard before the session — charts, themes, and distributions ready for the moderator to review and act on.
Moderator guide from your data
A structured discussion guide built directly from screener findings — so the moderator knows where to push, where to probe, and where to let the room talk.
Structured prompts and threads
Set up discussion threads with specific prompts, tasks, or image stimuli. Participants respond, react to each other, and build on the conversation over time.
Quality-screened participants
GroupSolver's data quality checks apply to focus group recruits too — so you spend the session getting insight, not wondering whether the people in the room are who they said they were.
Who it's for
When a survey answers the what, but you still need the why
Insights agencies
Richer qual without a separate workflow
Run the QuantQual™ screener, recruit from the results, and hand the moderator a data-backed discussion guide — all in the same platform your quant work already lives in.
Brand teams
Understand the feeling behind the number
Your tracker shows brand perception is slipping. A focus group with screened lapsed buyers tells you why — and the QuantQual™ screener makes sure you're talking to the right ones.
Product teams
Concept feedback before you build
Survey a broad audience to identify the most interested segment, then bring them into a live session to go deep on what they'd actually use and what would make them walk away.
Global research teams
Cross-market conversations at scale
Run bulletin boards across multiple markets simultaneously — participants in different time zones contribute on their own schedule, and the moderator reads everything in one thread.
Customer experience teams
Go deeper on the moments that matter
Identify friction points in a survey, then invite the most affected customers into a discussion to walk through the experience in their own words — with no need to switch tools.
Researchers on tight timelines
Qual and quant in one project
A single GroupSolver study can deliver the survey data and the focus group in the same platform — no separate recruitment vendor, no separate analysis tool, no separate timeline.
Ready to see Agatha?
Book a 30-minute demo with our research team. No deck, no pitch — just the platform answering your questions.
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